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info@gku.ac.in
99142-83400
Master of Business Administration in (Artificial Intelligence/Business Analytics/ Digital Marketing /Shipping & Logistics)
Post Graduate
2 Years
B.Tech in Civil Engineering deals with the Development, Design,
Construction, and Management of Infrastructure.
About the Programme
This MBA specialization prepares students for emerging domains such as Artificial Intelligence, Business Analytics, Digital Marketing, and Logistics. It equips learners with advanced managerial, technical, and analytical skills for global industries.
Eligibility Criteria
- Bachelor’s degree in any discipline with 50%.
- Selection via entrance/merit and interview.
Program Outcomes
Application of AI in business processes and decision-making.
Skills in big data, predictive analytics, and visualization.
Mastery of digital marketing tools, SEO, SEM, and social media.
Managerial and leadership skills in technology-driven industries.
Integration of sustainability in logistics and digital commerce.
Awareness of international business and trade.
Programme Educational Objectives (PEO)
01
To nurture global leaders in emerging business domains.
02
To create innovators in AI, digital marketing, and logistics.
03
To provide advanced training in data-driven business.
04
To develop socially responsible and ethical managers.
05
To prepare graduates for international corporate roles.
ON THIS PAGE
Career path you can
choose after the course
- AI & Business Analytics Consultant
- Digital Marketing Manager
- Supply Chain & Shipping Manager
- Data Scientist (Business Domain)
- Entrepreneur (Digital / AI Startups)
- International Trade Consultant
Students of this programme are placed in companies with an
average annual
package of 3.51 LPA to 12.00 LPA
